If you want some severe information about how online customer reviews will affect your online business, then you are in the right place.
Do you have an online business, or do you provide some online services? So you have observed opinion is matters lot, whether its word to mouth or word to review. It has found through a survey that 80% of people read online reviews first and then make some purchases or buy.
If we take our example, then first, we visit Amazon or Flipkart. Still, before shopping, we check the reviews below, like testimonials, Star Rating, Negative Reviews, Customers Feedback, And then we take the final decision.
How Good Reviews Can Help SEO
The situation in 2020 is such that if you have not done SEO, then
your online business will not be able to rank, or you cannot get yourself at the top.
But now online reputations management is also necessary with SEO, Or we can say that how we can effectively manage our brand image and reputations online. There are many ways we can use it to improve our brand image.
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First of all, we can create our Google business page so that our unique identities can be associated with Google, and the user will also understand that we are unique.
If you are also selling some products or if you have your ecommerce website, then we can also get our products listed on Amazon or Flipkart.
If a user buys your product on Amazon and Flipkart, then 90% of users tend to share the personal attachment with the product.
According to research, 90% of people read and changes their decision as per essential comments and star ratings. We can use schema markup for our website. Schema markup gives a lot of limitless visibility on Google.
Does Online Customer Reviews Improve Keywords:
Most of the online marketers believe that online customer reviews and positive ratings help us improve keywords to some extent.
As per my knowledge, customer testimonial, or customer feedback, this is not content that Google can index and find keyword out of it.
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But it is also a belief that whenever a customer drops a positive review online if he mentioned all the positive words in the reviews like Best Services, the top-notch services, and trusted terms, Google can capture that for self.
Positive Reviews Increase Social Conversation:
You have to manage everything well for your business, such as favorable reviews, online customer feedback on third-party sites, queries from customers, social media responses.
If you have successfully managed to satisfy 90% of customers, then you will get leads or social conversion from an online third party. Be socialize, and that will help to gather crowd from sites likes Facebook Twitter and Instagram.
Mostly we get leads only through Facebook as I thought, create a business page on Facebook and promote it to people. Whenever any users drop feedback, whether positive or negative, you should at least try to respond to him.
Conclusion: I hope you now understood how word to mouth and word to write make a significant difference to the rank business. So always focus on how to get more online customer review that will undoubtedly beneficial by the time.